OneFootball
Flexing with the rhythm of the game
Project Details
One Football is one of the world's leading football media platform for fans around the world. Working in partnership with DesignStudio I helped build a visual toolkit and brand guidelines for One Football's new energetic and vibrant rebrand.
Client
Agency
Sector
Category
Role
Year
OneFootball
Design Studio
Sport
Brand Identity
Designer
2019
The visual language and tone of voice has been constructed around the concept of a ‘vibesmith’, someone who knows how to hype a crowd, they set the tone and generate buzz.
A generator that produces bespoke visuals was created in partnership with interactive studio Artificial Rome.
The tool immediately expands OneFootball’s visual language, with an outcome that feels truly dynamic.
A visual toolkit and brand guidelines for One Football's new energetic and vibrant rebrand was created.
